Our Story

Built to sit alongside.

Infinity is part of Viridian Financial Group.

Origin

Infinity was established to give advisers access to institutional-quality investment management without having to build it themselves. The idea was straightforward: advisers should be able to sit across the table from a client and have the full weight of a professional investment team behind every conversation.

That idea has not changed; the reason we exist – to help advisers do more for their clients – remains the same.

Viridian Connection

Infinity is part of Viridian Financial Group, responsible for over $16bn of funds and ISO27001 Certified. This provides the scale, governance and resources behind Infinity, enabling us to sit alongside advisers across Australia and help deliver better outcomes for clients.

Track Record

Infinity has been managing portfolios since 2015. That is a full market cycle – through rising rates, falling rates, a global pandemic, and events no one predicted. The track record is not a number. It is a pattern of behaviour under pressure. We showed up. We responded. We stayed alongside the advisers we work with through every one of those moments.

How we think about investing.